Founder/ President and PR Strategist: Latashia DeVeaux

TNE Magazine
Jul 1, 2016
3 min read

Born and raised in Los Angeles, CA

Latashia has used the big city and the bright light to take over the face of PR. Latashia has been in the field of Public Relations for over 18 years using her position as Founder/President and PR Strategist of DeVeaux Media Group (DMG) and DeVeaux Agency as well as parent company DeVeauxted Enterprises, Inc. She takes the time to tell us what it takes to be a success in the world of PR and gives us a how-to guide to making the best out of your business in any field.

As President of DMG, she was responsible for securing sponsorship, financial and business transactions, and media outreach and publicity logistics for the agency's non-profit, television, theater and home video clients. Whether here clients are in in Europe, Africa, or America seasoned PR Specialist has them consulting and public relations to client fields including corporate, digital/technology, consu

mer brands, packaged goods, non-profit, wine & spirits, health & wellness: and the entertainment industry, including music, television, and film. She even recently let her personal love for cooking create a platform for helping feed the homeless people of Los Angeles. Along with her new venture into Holistic Health Care with a Mobile Medicinal Marijuana.

How do can she do all these things for her company and help her clients?

10 Steps in How to Make the Best of Your Business is How:

Stick to it Ness: The key to getting anything right is sticking to your craft and learning everything you need to know to become an expert.

Writing Skills: don’t just double check, triple check everything you write all it takes is one error to look less credible.

Read: Knowledge is power. Make sure you are always in the know by reading publications from other countries and books from all around the world. The more you know about the things going on in the world outside your circle. The easier it is to have a global impact with your client’s target market from a broader standpoint.

Do what you love: By making your passion your paycheck the 12 and 15 hour days don’t fell so long because you are spending time doing something you enjoy.

Find a Mentor: The more information you learn along with your path. The better you can make a stronger decision towards the right direction. Smart people learn from other people’s mistakes. If you take the time to learn from people who have already been where you are going the road on the journey to success can be a lot less bumpy.

Have Great Customer Service Skills: The golden rule of treat people the way you want to be treated is an understatement. By connected with people and giving them everything you would want in a service sets you apart from the rest of the industry.

Have Thick Skin: Love isn’t for the weak at heart. You can’t be too sensitive people's view of what you are doing. As long as you know you are doing things for the greater good ignore the naysayers.

Learn From Your Failures: If you get bad news or a bad review, you can’t let it stop you from the ultimate goal of making a difference. Remember use every experience as a learning lesson as long as you know your long term goals you have to take the good with the bad.

When Building Your Brand Surround, Yourself With Greatest: You are only as great as the five people you surround yourself around. Don’t get catch up in the “Homeboy Network” which is putting someone in a position of importance just because they are your friend but are not qualified or educated to do the job.

When You Learn Teach: The best thing you can do for your community, family, and business and give away all your knowledge to teach people to be put themselves in a position to better themselves.

Inspired! Want to hear the words from the source. Listen to the Phone Interview: